A LEROY MERLIN store is a do-it-yourself hypermarket. It is also a place where everyone can find the products and specialised advice they need, whatever their desires, needs, or level of expertise may be. Staying close to customers is at the core of LEROY MERLIN’s business. Our objective is simply to help our customers imagine the home of their dreams and, above all, to achieve it:
- by adapting to local markets
- by meeting with residents and homeowners tolearn about their living environment
- by offering products and services that satisf their needs
- by taking an interest in each customer’s plans
- by providing friendly, easy-access stores
A LEROY MERLIN store is a do-it-yourself hypermarket. It is also a place where everyone can find the products and specialised advice they need, whatever their desires, needs, or level of expertise may be. Staying close to customers is at the core of LEROY MERLIN’s business. Our objective is simply to help our customers imagine the home of their dreams and, above all, to achieve it:
1923
The Beginning
Entrepreneurs Adolphe Leroy and Rose Merlin opened an American military surplus store shortly after World War I.
1933
The Trade
After experiencing substantial success, the husband-and-wife team began to offer home building kits in their store, as well as other building material.
1947
The Expansion
The "Stock Américain" business continued to grow, opening additional warehouses in northern France.
1960
The Brand
The "Stock Américain" banner changed its name to…LEROY MERLIN, of course.