There is nothing worse than the sudden realisation that the coffee you made forty minutes ago hasn’t been touched and is probably at this point, ice cold. You could reheat it, but it just wouldn’t be the same. Imagine a mug that could keep your coffee warm on your forgetful days, or when life is just too fast-paced to drink a full cup before its cold. A mug that can safely transport your precious source of caffeine wherever you go, or can be refilled at your favourite coffee shop. Convenient and better for the environment? That’s a win-win situation.